Prepaid

Results of the NBPCA/CFSI Survey:

by Rachel Schneider

Network Branded Prepaid Card Association and CFSI release new data on prepaid card usage and underbanked consumers.  The data delivers results from a survey of 400 underbanked prepaid card users and offers information on consumer satisfaction levels, card usage, rankings of ...

The Industry Forecast for Prepaid Cards, 2009

by

Rachel Schneider

More than one-third of the 40 million underbanked individuals in the United States would rather use a prepaid card than a checking account for basic financial transactions if costs were equal. Underbanked consumers say they appreciate the convenience, transparency, and privacy of ...

Prepaid Cards vs. Checking Accounts inBrief

by Jennifer Tescher

Inform your underbanked strategy with the Prepaid Cards vs. Checking Accounts inBrief and take advantage of this newly released segmentation data.  Do you want to bring more underbanked consumers into deeper financial relationships with your institution/organization? Then, you should read this inBrief ...

Nonprofit Distribution of Prepaid Cards

by

Rachel Schneider

This report explores experimentation in nonprofit distribution and marketing of prepaid debit cards to underbanked consumers. We focus on three community organizations to discover the potential role for such groups in distributing financial services.
 
Community organizations play a critical role in the lives ...
17 pp.   

Cardholder Use of General Spending Prepaid Cards: A Closer Look at the Market

by

Jennifer Tescher

Branded reloadable general spending cards are gaining traction with consumer groups making the prepaid card market one of the fastest changing segments of the financial services industry. The recent entry of general spending card providers to the marketplace and the proprietary nature ...

22 pp.   

Card-Based Remittances: A Closer Look at Supply and Demand

by

Jennifer Tescher

The phenomenon of international remittances is rapidly transforming the financial landscape. This report analyzes a nationwide study of Latin American and Caribbean migrant remittance senders and their access as well as use of card products. The results show that significant gaps exist ...

31 pp.   

Not-For-Profit Tests SiGo Car for Use Amongst Immigrants

by

Fredrick Lowe

A reloadable prepaid card has become a not-for-profit group's way of helping unbanked immigrants feel safer by not having to carry as much cash.

Discover Enters Reloading Fray with Green Dot Deal

by

H. Michael Jalili

Discover Financial Services has agreed to offer prepaid cards that can be reloaded through Green Dot Corp.'s network.

Immigrants Wary of Banks put faith in new card

by

Steven Greenhouse

A special debit card, provided not by a bank but by a nonprofit worker center here, enabling hundreds of immigrants without checking accounts or credit cards to keep their cash somewhere safer than beneath their mattresses. The card also makes it easier ...

Visa, Safeway Arm Have a Reloading Pact

by

H. Michael Jalili

Visa U.S.A. Inc. has a deal with Safeway Inc.'s Blackhawk Marketing Services Inc. that will let it begin its widely anticipated foray this month into the reloadable debit card market.

Payroll Cards Can Save Employers, Workers Money

by

Jerry Siebenmark

There is a little-known option that companies can use to pay employees who don't have checking accounts. An employee's pay can be credited to a payroll card, which can be used at an ATM, the grocery store or any business that accepts ...

Distributing Prepaid Cards Through Worker Centers

by Jennifer Tescher

Distributing Prepaid Cards Through Worker Centers: A Gateway to Asset Building for Low-Income Households

A collaborative pilot program between the Center for Community Change and the Center for Financial Resources has been established to engage worker centers as a primary point-of-access to pre-paid ...

A Prepaid Card Association has a Three Year Plan

by

Yvette Presberry

Netword Branded Prepaid Car Association, an organization that seeks to represent the network-branded prepaid card industry has attracted 28 members, accumulated $1 million in financial commitments and developed a three-year plan focused on influencing the view of legislators, regulators and the media.

A Better Way to Promote Prepaid Cards to Immigrants

by

Yvette Presberry

Prepaid card issuers have not done a very good job of meeting the needs of immigrant workers without bank accounts, argue the authors of a recent report on the subject.

For Some Marketers, Low Income is Hot

by

Constantine von Hoffman

have discovered a new and sizeable underserved consumer demographic: The poor.